宜兴红魁

我们将品牌命名为“红魁”是这个新产品推向市场后快速得到认可的主要原因之一。“红魁”的意思就是要以做最好品质的红茶为经营目标。 容器设计为瓷器材质,是一个源于自然的瓜叶形态。暗喻纯熟、老成、朴实的玩味。包装主要在平面设计方面进行一个内敛的视觉表现,适度的、平静的传递产品气质。

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Yixing Hongkui

To name it “Hongkui” constitutes one of the major reasons for its wining recognition on market quickly, for “Hongkui” in Chinese indicates that the company sets doing business of the best black tea as its operational objective. The container is designed to be porcelain in the shape of natural melon leaf, indicating maturity, sophistication and simplicity. With regard to package, it mainly adopts an undemonstrative planar design, to appropriately and serenely convey product quality.

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